Brave Foursome Swaps Lives With Locals In Lapland
Lapland – The North of Finland’s search for four travellers to experience the heart and soul of Lapland has come to an end. The online ‘Meet the Locals’ campaign run in the UK, Netherlands and Russia saw hundreds of entrants and awakened interest among fans of Lapland around the world, with entries coming in from sixteen countries including Sri Lanka and Singapore.
The campaign searched for travellers seeking genuine experiences who would visit Lapland as part of a life swap. Now the lucky swappers have been chosen. Jaime, Megan and Travis from London and Neeltje from Amsterdam will be heading to the last wilderness in Europe in early December to swap their lives with four Lappish residents who will open their homes and lives to the visitors.
Jaime Nunez, 37, a British holiday swapper who works in an advertising agency and enjoys wall-climbing in his free time will be jumping into the shoes of Gareth Hutton from EnontekiĂ¶.
“My biggest dream is to live close to nature, doing creative things that can make the world a little better. Now I have been given a chance to do that. I get to go to EnontekiĂ¶ to witness its unique natural phenomena and genuine Lappish hospitality. In exchange, Gareth will get to spend time in a very Bohemian North-London lifestyle,” quotes Jaime.
Meanwhile, Eero and Tiina LeppĂ¤nen from Rovaniemi will exchange their daily lives with the backpacking and scuba-diving couple Megan, 28, and Travis Symons, 29. Though currently living in Britain, the culture- and adventure-thirsty couple is originally from Australia. They hope that through them, Eero and Tiina will experience London through the eyes of locals. Some of Megan and Travis’s biggest dreams are to scuba dive in Antarctica and to visit many different countries. Learning about the LeppĂ¤nens’ lives in Lapland’s modern and lively capital is one step toward fulfilling those dreams.
The one-week life swap will start on the 2nd December 2013. The experiences of both sets of swappers can be followed in words and pictures on OnlyInLapland’s Facebook page.
“Besides candid encounters with local people, the visitors can expect an exciting hunt for northern lights, a taste of Lappish cuisine and journeys to discover the natural environment, tailored to their own wishes. I believe that each of them will have such unique experiences in Lapland that they will leave a small bit of their hearts here forever,” says Hanna-Mari Talvensaari, Marketing Director for Lapland – The North of Finland project.
Hanna-Mari Talvensaari, Head of Marketing, Lapland – The North of Finland, Regional Council of Lapland firstname.lastname@example.org, +358 (0)40 570 0268
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