U.K. Prime Minister Sets Olympic Gains Target for Tourism

Prime Minister Tony Blair and Culture Secretary Tessa Jowell today met tourism leaders and put in place plans to ensure the £75 billion industry fully exploits the opportunities presented by the 2012 Olympic Games.

Top of the agenda were arrangements to ensure the entire British tourism industry is ready for the Games and ready to create a legacy that benefits the whole country.

Attendees of the meeting, including representatives from the Eden Project, Centre Parcs and Liverpool 2008, agreed to sign up to a Tourism 2012 Charter.

This commits the industry to driving up standards in Britian’s 180,000 tourism businesses, making attractions and accomodation accessible to disabled
visitors and improving the skills of tourism workers.

The Government pledged that funding and other support for tourism will be fully co-ordinated at national, regional, and local levels and that the interests of tourism will be taken fully into account in all Olympic policy decisions.

It was also agreed that through a new Tourism 2012 Group, the industry will deliver a comprehensive Tourism 2012 Strategy by the spring of next year.

November 16, 2005   Posted in: England